Three Birks diamond engagement rings on a blue background.

Birks Diamond Trade Up Program

Every milestone deserves to be celebrated. Whether you're marking an anniversary, embracing a new chapter, or simply ready for a diamond that reflects where life has taken you, the Birks Diamond Trade Up Program makes it easy to celebrate what's next.

Available on eligible diamond engagement rings and solitaire diamond jewellery, the program lets you apply the original retail purchase price of your piece toward a new Birks diamond piece.

How It Works

Step 1

Bring your Birks piece in-store

Visit your nearest Maison Birks boutique with your Birks Guarantee, GIA certificate, and proof of purchase.

Step 2

Have your diamond inspected

Our team will inspect your diamond and review your documentation to confirm that it meets the program requirements.

Step 3

Choose your new Birks diamond piece

Explore our collection of eligible diamond jewellery to find the perfect new piece.

Step 4

Complete your trade up

Once your piece has been reviewed and approved, you can complete your trade up and take home your new Birks diamond piece.

Diamond Engagement Rings

Commemorate a meaningful milestone with a diamond engagement ring designed to evolve alongside your story and be treasured for generations.

Solitaire Diamond Jewellery

Add a timeless new piece to your collection with solitaire diamond jewellery designed to be worn every day and cherished for a lifetime.

Program Details

If you wish to upgrade an eligible Birks diamond piece, we will apply the original retail purchase price toward a new Birks diamond engagement ring or Birks solitaire diamond jewellery piece. The new piece must have a retail value of at least twice the original purchase price.

If you change your mind, you may reverse your trade up within 30 days of the date it was accepted, and we will return your original Birks diamond piece.