Maison Birks Montreal Storefront and model wearing Bijoux Birks

OUR SPIRIT. OUR NATURE.

Since 1879, Bijoux Birks has been inspired by Canada, a unique land of new beginnings and a vibrant tapestry of culture. Today, Bijoux Birks embodies the refreshing Canadian spirit in international luxury fine jewellery market. Inspired by the wonders of nature, Bijoux Birks’ designs echo the sustainable and ethical commitment to the land that inspires its creations.

Birks Family Portrait from 1898
Over 140 years

BIJOUX BIRKS, AN ICONIC CANADIAN BRAND

The story of Bijoux Birks began four centuries ago, when the Birks family were master silversmiths in Sheffield, England. Though the brand’s roots lie deep in English craftsmanship, it truly came to life when Henry Birks opened a boutique in the heart of Montreal in 1879. His lifelong dream became a reality and grew into a magnificent fine jewellery legacy that is still thriving today. Inspired by a land with astounding natural beauty and unique joie de vivre, Birks became a treasured part of Canadian heritage. With incomparable quality and fine craftsmanship, Birks acquired a lasting place in the hearts of Canadians and is now an iconic Canadian brand that is cherished and distributed internationally. As Canada’s leading designer of fine jewellery, love & engagement, and gifts, our iconic blue box has proudly been part of Canadians’ lives since 1879. Passed down from generation to generation, Bijoux Birks continues to share in Canadians' heartfelt moments and treasured stories.

Birks Bell Box

THE BIJOUX BIRKS BELL BOX™

Our silver bell boxes are a longstanding company tradition. A nod to the brand’s origins as Silversmiths, and symbol of joy, love and engagement, the silver bell has become synonymous with Bijoux Birks engagement rings.  This coveted symbol announces the advent of a new chapter. Nestled in the silver bell box, a Bijoux Birks engagement ring sounds the beginning of a union that will blossom under the best auspices.

Maison Birks Signature Blue Box wrapped in brown ribbon and Birks Dare to Dream Ring

THE BIJOUX BIRKS BLUE BOX®️

Created and introduced in the 1920’s our most iconic creation remains the legendary Birks blue, a colour steeped in history and, a symbol of prestige and elegance. It is in our Bijoux Birks Blue Box®️ that the jeweller’s designs are presented, based on a tradition of excellence, from nature’s purest and clearest Canadian diamonds to the most perfect pearls. Bijoux Birks gifts, wrapped in the iconic box, are treasured for generations because of superior craftsmanship, unrivalled quality and timeless appeal.

Designs inspired by the dramatic landscape and uplifting spirit of Canada

THE WONDERS OF NATURE ARE AT THE HEART OF BIJOUX BIRKS

Ever since our founding in Montreal in 1879, Bijoux Birks has been inspired by the stunning landscape and exhilarating spirit of Canada. From snow-covered mountaintops to crystalline streams, the Canadian environment is as diverse and moving as the people who live within it. Four main elements are the source of inspiration behind our fine jewellery and love & engagement collections: land, fauna and flora, water and sky. 

Mountain Icon

LAND

The magnificent land of Canada and the people who call it home have inspired Birks Rock & Pearl, Birks Muse, Birks Dare to Dream, Birks Iconic, Birks Square Philips, Birks Deco and Birks 1879 collections.

Floral Icon

FAUNA AND FLORA

The fauna and flora that thrive in the Canadian woods are the source of creativity behind Birks Bee Chic, Birks Pétale, and Birks Bloom collections.

Water Icon

WATER

The spectacular beauty of water finds expression in Birks Snowflake, Birks Rosée du Matin, Birks Pebble, and Birks Splash collections, whether frozen into unique snowflakes, freshly gleaming as morning dew, swiftly flowing in pure rivers, or sparkling in the form of water droplets.

Starry Icon

SKY

The enchantment of the sky — gleaming bright blue by day and shining with stars at night — is captured by Birks Blue, Birks North Star, and Birks Nordic Light collections. With roots deep in Canadian heritage, Bijoux Birks will always draw strength from this land of new beginnings.

OUR COMMITMENT TO THE ENVIRONMENT