BIRKS ‘WIN YOUR DREAM DESTINATION WEDDING’ CONTEST OFFICIAL RULES

NO PURCHASE NECESSARY TO ENTER TO WIN

 

SPONSOR.  Participation in this Contest constitutes your full and unconditional agreement and acceptance of these Official Rules and the decisions of the Sponsor, which are final and binding. Your eligibility to win the grand prize (“Grand Prize”) is contingent upon fulfilling all the requirements as set forth herein.  The Sponsor of this Contest is Birks Group Inc. (“Birks”) located at 2020 Boulevard Robert-Bourassa, Suite 200, Montréal, QC  H3A 2A5.

 

ENTRY PERIOD. The Contest starts on June 5, 2017 at 9:00AM (EDT) and ends on December 31, 2017 at 9:00PM (EST) (“Contest Period”). Any reference to time in this document indicates Eastern Standard Saving Time (EST).

 

TO ENTER.  To enter the Contest, each participant must do the following:

 

  • Take a photo of you and your loved one (the one who you plan to get married to!) at any Birks store location in Canada wearing a Birks diamond engagement ring.  Post the photo, or a video incorporating the photo on Instagram 1) using #MyBirksWedding, 2) tagging @MaisonBirks, 3) tagging or hash tagging your spouse-to be, and 4) including a caption that explains why you deserve to win the Birks ‘Win Your Dream Destination Wedding’ Contest (the “Contest Submission”).  The Contest Submission cannot display any advertising or marketing materials for or on behalf of any other entity whose wares or services compete with the wares and services of the Sponsor (including any other providers of fine jewellery or timepieces).
  • Complete the in-store Birks ‘Win Your Dream Destination Wedding’ Contest entry Card (“Entry Card”) and return it to store personnel at any Birks store location in Canada during the Contest Period, during regular store hours.
  • One entry per person.  An incomplete entry or Entry Card is not eligible to win the Grand Prize.  No mechanically reproduced Entry Cards will be accepted.  Sponsor is not responsible for lost, late, damaged, illegible, or incomplete entries or Entry Cards, irrespective of cause, which may limit, for any reason, a participant's ability to participate in this Contest, or problems of any kind whether mechanical, human or electronic.  All entries and Entry Cards become the property of Sponsor and will not be returned.

 

ELIGIBILITY.  This Contest is open to any person age 18 or older who is a legal resident of Canada and is not already legally married.  Employees and immediate family members of the Sponsor, Sunwing Vacations Inc., and their affiliates, subsidiaries, subcontractors, advertising and promotion agencies (retained for the purpose of the Contest), and those with whom they are domiciled, are not eligible to enter the Contest.  For the purposes of this Contest an “immediate family member” is any of a father, mother, brother, sister, child, husband, wife or common–law spouse.

 

PRIZE.  One (1) Grand Prize will be awarded to a contest winner (“Contest Winner”).  The Grand Prize is comprised of an “all-inclusive” destination wedding at the Royalton Negril Resort and Spa in Jamaica (the “Resort”), as detailed below:

 

 

  1. a.    Marrying Couple’s Trip (Approximate retail value: CDN$15,000)

 

  • Roundtrip economy airfare onboard Sunwing Airlines for the marrying couple (two adults) from an available Canadian gateway that Sunwing Airlines operates from (this may vary by destination and seasonality);
  • 7 nights’ accommodation based on double occupancy all-inclusive at the Resort (based on availability and seasonality);
  • Roundtrip transfers to/from airport in destination.

 

  1. b.   ‘Bridesmaid’’s Trip (Approximate retail value: CDN $4,500)

 

  • Roundtrip economy airfare onboard Sunwing Airlines for 1 adult from an available Canadian gateway that Sunwing Airlines operates from (this may vary by destination chosen and seasonality).  This component of the Grand Prize is for an adult guest of the Contest Winner’s choosing, and does not have to be a bridesmaid.
  • 7 nights’ accommodation based on single occupancy all-inclusive at the Resort during the Contest Winner’s destination wedding trip;
  • Roundtrip transfers to/from airport in destination.

 

  1. c.    ‘Groomsman’’s Trip (Approximate retail value: CDN $4,500)

 

  • Roundtrip economy airfare onboard Sunwing Airlines for 1 adult from an available Canadian gateway that Sunwing Airlines operates from (this may vary by destination chosen and seasonality).  This component of the Grand Prize is for an adult guest of the Contest Winner’s choosing, and does not have to be a groomsman.
  • 7 nights’ accommodation based on single occupancy all-inclusive at the Resort during the Contest Winner’s destination wedding trip;
  • Roundtrip transfers to/from airport in destination.

 

  1. d.   Wedding Planning Services from Wedding Vacations by Sunwing (Approximate retail value: CDN $999.00)

 

Wedding planners will:

 

  • Provide overall management of the entire wedding process through liaisons with Resort and vendors on Contest Winner’s behalf;
  • Provide up to 10 hours of personalized destination wedding consulting services;
  • Communicate the details pertaining to Contest Winner’s wedding vision with the Resort’s wedding coordinator and other vendors on behalf of the marrying couple;
  • Confirm Contest Winner’s wedding date and time with the Resort;
  • Confirm Contest Winner’s ceremony and reception locations;
  • Provide pricing for private events and additional options (if applicable);
  • Provide additional pricing details for extra services (photography, spa appointments, etc.);
  • Provide information pertaining to legal requirements and paperwork for marriage at destination location(if applicable);
  • Provide an initial wedding planning budget spreadsheet;
  • Provide access to Contest Winner’s favourite vendors for invitations and wedding favours;
  • Assist with any pre-booked group excursions in destination;
  • Provide a helpful packing checklist;
  • Provide assistance with planning additional events for Contest Winner’s group (i.e. welcome cocktail party, rehearsal dinner, sunset cruise, etc.);
  • Provide assistance with booking of spa appointments for the marrying couple and the wedding group (if applicable).

 

  1. e.    Wedding Package/Flowers/Reception/Photographer from Wedding Vacations by Sunwing (Approximate retail value: US$10,000)

 

  • Professional wedding co-ordinator on site and day-of organizer;
  • Coordination of wedding ceremony location at Resort;
  • One (1) Bridal bouquet;
  • One (1) Bridesmaids bouquet;
  • One (1) Grooms boutonniere;
  • Rose petals;
  • One (1)Floral arrangement for ceremony table;
  • Two (2)Floral arrangements for ceremony space;
  • Small centerpieces for high top tables at cocktail hour;
  • Reception table centerpieces;
  • Cocktail party;
  • 4-hour reception including dinner and 3-hour open bar. Additional details (including maximum number of persons to be served) shall be provided by Sunwing;
  • DJ;
  • Reception space décor;
  • Photographer;
  • Videographer

 


 

  1. f.     Wedding Attire (Approximate retail value: up to CDN $6,000)

 

  • The Contest Winner and their spouse-to-be are entitled to formal wedding attire from a selection of wedding gowns from Kleinfeld (approximate retail value: CDN$2,000 each), and a selection of tuxedos from Hudson’s Bay (approximate retail value: CDN $1,500 each).
    • The Contest Winner is entitled to any combination of wedding attire as set out below:
      • One (1) wedding gown and one (1) tuxedo; or
      • Two (2) tuxedos; or
      • Two (2) wedding gowns.
      • Styling session for the marrying couple by Jessica Mulroney (approximate retail value: CDN $2,000).

 

  1. Wedding Jewellery From Birks (Approximate retail value: CDN $20,000)

 

  • Two (2) wedding bands for the marrying couple from a selection of wedding bands pre-selected by Birks (total retail value: CDN $5,000);
  • Jewellery for the marrying couple’s wedding day from a selection of items pre-selected by Birks (total retail value: CDN $10,000); and
  • Jewellery for the bridal party from a selection of items pre-selected by Birks (total retail value: CDN $5,000).

 

  1. h.      Wedding Invitations and Programs (approximate retail value: CDN $8,800)

 

  • Wedding invitations & programs from Paleterra for 50 guests.

 

  1. i.        Other Gifts (retail value: CDN $2,500)

 

  • Proposal Package including champagne & dinner for two (2) at a location selected by Birks (total approximate retail value: CDN $1,000); and
  • One (1) gift certificate from Hudson’s Bay (retail value: CDN $1,500).

 

 

The total approximate retail value of the Grand Prize is CDN $76,000.

 

There are no additional prizes or components to the Grand Prize except as provided herein.  The Contest Winner and their guests will be solely responsible for all incidental costs and expenses not specifically referred to herein, including but not limited to, ground transportation not specifically mentioned herein (including transportation to and from the Contest Winner’s home), airport improvement fees, travel insurance, medical insurance,  trip cancellation insurance, connector flights, sightseeing tours and other in destination activities, tips, all taxes (including, but not limited to, departure taxes, air seat taxes, and applicable federal, provincial, municipal, state and/or local taxes on the Grand Prize),  travel-related fees/surcharges, excess baggage fees, costs associated with obtaining wedding licences and related documentation (including, but not limited to, any required notarized documentation), travel documents, visas, or necessary vaccinations, or items of a personal nature, additional meals, room upgrade, gratuities, and in-room movies.  Prize substitutions, transfers, sales or cash equivalents are not permitted, except at the sole discretion of the Sponsor.  If advertised prize is not available, a substitution of equal or greater value will be made at the Sponsor’s sole discretion.  The Contest Winner and all other recipients of the all-inclusive trip to the Resort pursuant to the Official Rules shall be required to execute a liability and publicity release (collectively, “Prize Claim Documents”).  If the Contest Winner and their spouse-to-be fails or refuses to complete, sign and return the Prize Claim Documents within seven (7) days of prize notification (or such shorter time if exigencies so require), the Contest Winner may be disqualified (at Sponsor’s sole discretion) and an alternate winner may be selected.  By accepting the Grand Prize and executing the Prize Claim Documents, the Contest Winner releases Sponsor, Sunwing Vacations Inc. and other prize providers from all liability for any injury or loss to persons (including death) or property arising out of this Contest and, unless prohibited by law, permits Sponsor to use winner's name, likeness, biographical information, voice, and statements for advertising and promotional purposes without further consideration.

 

DRAWING AND AWARDING OF GRAND PRIZE.

 

A panel of five (5) judges from Sponsor (“Judges”) will select the Contest Winner from among the Contest Submissions received during the Contest Period.  The Contest Winner will be selected on the basis of the following criteria, weighed equally:

 

  • The sentimentality of the Contest Submission;
  • The originality of the Contest Submission; and
  • The authenticity of the Contest Submission.

 

The Contest Winner will be notified in January 2018 by telephone or by email after the judging panel has made its decision.  Sponsor will use the information on the Contest Entry Card to notify the Contest Winner.  The Judges’ decision is final and without appeal.  If the Contest Winner does not respond to Sponsor’s notification and accept the Grand Prize within forty-eight (48) hours of Sponsor’s first attempt to notify (or such shorter time as exigencies may require), or if the Sponsor is unable to notify the Contest Winner due to incorrect contact information provided in the Entry Card, the Contest Winner will forfeit the Grand Prize and the Judges will select an alternate Contest Winner on the basis of the criteria described herein.  If any Contest Winner is found prior to award to have been ineligible to participate in the Contest, or if he or she has not complied with these Official Rules or declines or is unable to accept any component of the Grand Prize for any reason prior to award, the Contest participant shall forfeit the Grand Prize and the Sponsor at its sole discretion may select an alternate Contest Winner (“Alternate Contest Winner”) on the basis of the same criteria described herein.  For the purposes of these Official Rules, the Contest Winner includes any Alternate Contest Winner.

 

The Contest Winner who accepts the Grand Prize (as provided for herein) must decide within three (3) months of acceptance (the “Selection Date”) when they wish to take their all-inclusive destination wedding trip.  Sunwing Vacations Inc. shall permit the Contest Winner to choose the start date for their destination wedding trip (subject to availability at the time of booking and standard blackout dates including, without limitation, Christmas/New Year/Thanksgiving US/Thanksgiving Canada/Family Day/Easter/March Break) provided that the start date is no more than twelve (12) months after the Selection Date (“Travel Period”).

 

If the Contest Winner is unable to travel during the Travel Period, he or she shall forfeit the Grand Prize and an Alternate Contest Winner may be selected at Sponsor’s sole discretion.  Travel arrangements and reservations regarding the flights must be made according to instructions given to the Contest Winner by Sunwing Vacations Inc. Once reservations are confirmed, they cannot be changed.  All reservations are subject to the terms and conditions set out in Sunwing Vacation Inc.’s  brochure or located on Sunwing Vacation Inc.’s website located at www.sunwing.ca.  Other restrictions may apply, please contact Sunwing Vacations Inc. for more information.

 

The Contest Winner and their guests must be in possession of a valid passport and other necessary travel documents upon selection, which documents must be valid prior to, and for the duration of the trip. Failure to obtain necessary travel documentation will result in forfeiture of the Grand Prize. 

 

 

OTHER CONTEST WINNER CONDITIONS.

 

  • The Contest Winner must document their Grand Prize destination Resort wedding by sharing at least 10 photos or videos on their social media networks using #MyBirksWedding and #WeddingVacations, including at least 3 posts from the Grand Prize wedding day.
  • The Contest Winner shall not display any advertising or marketing materials for or on behalf of any other entity whose wares or services compete with the Sponsors (including any other providers of fine jewellery or timepieces) in the Contest Submission or the Contest Winner’s social media posts, as provided herein.

 

PUBLICITY.  By entering this Contest, each participant authorizes the Sponsor, Sunwing Vacations Inc., and their respective representatives to use, in their sole discretion, the name, photograph, place of residence, voice, image, likeness, Contest Submission, social media posts and/or other Contest-related declarations or statements (“Marketing Material”) of participant for publicity or other purposes without any compensation or prior notice, worldwide, for an unlimited period of time, in any media now known or hereafter devised. Without limiting the generality of the foregoing, each participant grants the Sponsor and its representatives an irrevocable, perpetual, royalty-free, worldwide, non-exclusive license to reproduce, distribute, display and create derivative works of the Marketing Material for publicity or other purposes in any media now known or hereafter devised, and waives his/her moral rights in and to the Marketing Material in favour of the Sponsor, its representatives and assigns.

 

ADMINISTRATION.   Void where prohibited or restricted by law.  Sponsor is not responsible for any error which may compromise the administration of the Contest.  Sponsor reserves the right in its sole discretion to cancel or suspend part or this entire Contest in the event non-authorized intervention or other cause beyond the control of Sponsor corrupts or impairs the administration, security, fairness or proper play of the Contest.  In such case, Sponsor may award the Grand Prize from all eligible entries received up to the date of cancellation or suspension.  By entering or accepting the Grand prize in this Contest, participants and Contest Winner agree to be bound by these Official Rules and to conform to all federal, provincial, and local laws and regulations.  By entering and accepting the Grand Prize, participants and Contest Winner agree to release and hold harmless Sponsor, its affiliates and subsidiaries, and the directors, officers, employees and agents of each of them from any and all damage, injury, death, loss or other liability of any kind that may arise from or in connection with participating in this Contest, the administration of this Contest, or the acceptance, use, misuse or non-use of the Grand Prize. The Sponsor is not responsible for lost, late or misdirected mail, miscommunications, failed telephone, satellite or cable hardware or software or lines, or technical failure, or jumbled, scrambled, delayed, or misdirected transmissions, failures or difficulties, or other errors of any kind whether human, mechanical, electronic or network-related.

 

ODDS.  The Contest is skill-based.  The odds of winning the Grand Prize is conditional upon the Judges’ assessment of the Contest Submissions based on the criteria set out herein.

 

GOVERNING LAW/JURISDICTION.  ALL ISSUES AND QUESTIONS CONCERNING THE CONSTRUCTION, VALIDITY, INTERPRETATION AND ENFORCEABILITY OF THESE OFFICIAL RULES OR THE RIGHTS AND OBLIGATIONS OF PARTICIPANTS OR SPONSOR IN CONNECTION WITH THE CONTEST SHALL BE GOVERNED BY AND CONSTRUED IN ACCORDANCE WITH THE LAWS OF THE PROVINCE OF QUEBEC AND THE LAWS OF CANADA AS APPLICABLE WITHOUT GIVING EFFECT TO ANY CHOICE OF LAW OR CONFLICT OF LAW RULES OR PROVISIONS THAT WOULD CAUSE THE APPLICATION OF ANY OTHER LAWS.

 

QUÉBEC RESIDENTS.  Notwithstanding the foregoing, any litigation respecting the conduct or organization of a publicity contest may be submitted to the Régie des alcools, des courses et des jeux for a ruling. Any litigation respecting the awarding of a prize may be submitted to the Régie des alcools, des courses et des jeux only for the purpose of helping the parties reach a settlement.  The parties hereto have requested that contest rules be drafted in the English language.